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Toy manufacturer, Simba celebrates working with Rays of Sunshine at VIP Steffi Love Magical Dreams Launch Party

Amelie & pixie solo

This week, Simba invited a very special fan to meet Pixie Lott at the VIP Steffi Love Magical Dreams launch party. The event marked the beginning of a working relationship between the toy company and Rays of Sunshine.

Eight-year-old Amelie Love of Ware, Hertfordshire, is currently living with Juvenile Arthritis.  Amelie was invited along to the launch of Pixie’s brand new range of Steffi Love fashion dolls at Hamleys Toy Store, which are based on magical moments she dreamt of as a child.


The singer, who is an ambassador for Rays of Sunshine Children’s Charity regularly gives up her time to grant wishes of seriously ill children in the UK, like Amelie.


During the VIP Steffi Love Magical Dreams launch party, Amelie not only met Pixie but she was also given exclusive access to Hamleys before the doors open to the public. Due to her condition, the eight year old endures weekly treatment and regular hospital visits. Despite this, she is a very positive young girl and ‘loves Princesses, angels and fairies’, making this a real treat for her.