Personalised Gifting Brand My 1st Years Host Christmas Photoshoot for Deserving Children with Rays of Sunshine Children’s Charity
The UK’s number one personalised children’s gift brand My 1st Years are thrilled to release a poignant collection of images, featuring truly inspiring children and their families, in collaboration with Rays of Sunshine Children’s Charity.
My 1st Years work closely with Rays of Sunshine to help provide unforgettable memories for children living with serious or life-limiting illnesses and their families. Christmas is such a special and emotional time of year for families living with a seriously ill child – memories are even more precious when the future is uncertain. With the brand’s festive campaign of bringing families together in mind, My 1st Years hosted a fun-filled Christmas photo shoot for 5 admirable children, Isla-Beaux, Etnie, Isla, Cora and Ella-Rose, and their families.
Each child had their own chance to shine at the shoot in London. They modelled some of the adorable Christmas range from My 1st Years that included cosy pyjamas, robes and soft cuddly toys, in front of a snowy backdrop. They were treated to the ultimate, VIP experience, from being pampered by their own hair and makeup teams, to having a goody bag bursting with personalised clothing and toys to enjoy with their siblings, who also got in on the action!
Kealey Stone, mother of Etnie (5) commented:
‘I just wanted to say a very big thank you to Rays of Sunshine for the photo shoot experience with My 1st Years. Everyone was so kind and welcoming; Etnie and her sister Myla loved every second! The gift bags were so thoughtful and entertained the children all the way home.’
Daniel Price, Co-Founder of My 1st Years comments:
‘As soon as we met the Rays of Sunshine team, I knew they were the perfect match for My 1st Years and we’ve now been working together on various initiatives since 2017. This includes various trips and experiences that we as a brand have helped facilitate, alongside various product ranges that donate a percentage of sales back to the charity. The work Rays of Sunshine do and the magical moments they give to deserving children is incredible, and it’s a pleasure to help them on their mission.’
Launched in 2010, My 1st Years is the number one personalised baby gift brand providing unique collections for all occasions. With a vast range of toys, blankets, clothing, bed, bath and home accessories, My 1st Years pride themselves in offering products and experiences that create lasting memories and can be treasured for years to come, all whilst embodying luxurious quality at an affordable price point.
Rays of Sunshine is an award-winning national children’s charity that brightens the lives of seriously ill children in the UK aged three to 18 years old by granting individual wishes, granting hospital ward wishes and organising outings and large-scale events. Every day of the year, Rays of Sunshine gives brave and deserving young people the chance to put their illness on hold and enjoy a moment of escape. Wishes can be as unique as the children themselves and whether a child wants to be a princess for a day or meet their favourite celebrity, Rays of Sunshine works hard to make that wish come true.
Isla-Beaux (5), from Luton, is currently going through treatment for Acute Lymphoblastic Leukaemia and has had to endure intense chemotherapy treatment. During her time in hospital, she had to spend four months in isolation. One of the only things that got her through this difficult time was being able to watch many of her favourite Disney movies. Her best friend from hospital is Etnie, who is also having a wish granted by Rays of Sunshine. Isla-Beaux and Etnie are hoping to fulfil their wishes together and go to Disneyland Paris with their families.
Etnie (5), from Essex, is currently going through treatment for Acute Lymphoblastic Leukaemia. She has had to undergo chemotherapy, extreme medication and steroids and because of this, has limited energy. Despite spending most of her time in hospital, Etnie is a very happy child who loves to play make-believe and princess dress-ups with her mum and sister, Myla (2). Her wish is currently in progress with Rays of Sunshine and is to go to Disneyland Paris with her entire family.
Isla (3), from Hertfordshire, is currently having treatment for Neuroblastoma, a type of cancer that forms in nerve tissue. Despite having gone through intensive treatment for her illness, Isla is a happy child who loves to spend time with her family. She especially loves the magic of Christmas but has missed out on family traditions for the last two years whilst receiving treatment. Isla’s wish is currently in progress with Rays of Sunshine and is to go to Lapland UK and enjoy a festive time with her family.
Cora (3), from North London, was diagnosed with Medulloblastoma, a type of Brain Tumour, in 2016 at only 18 months old. Since then, she’s had brain surgery, intense chemotherapy and spent months in hospital. Despite everything she’s gone through, Cora is positive and strong young girl who loves life and her family. Rays of Sunshine have granted her wish to have a set of private one-to-one swimming lessons.
Ella-Rose (5), from Enfield, was diagnosed with Acute Myeloid Leukaemia in 2015 and has gone through five rounds of intensive chemotherapy and a bone marrow transplant. She will be continually monitored by Great Ormond Street Hospital to ensure her cancer does not return and to monitor any long-term side effects of her treatment. Despite everything she’s gone through at such a young age, Ella-Rose is very positive and loves everything princess-related as well as singing and dancing. In 2017, Rays of Sunshine granted her greatest wish to go to Lapland in Finland with her entire family to meet Santa Claus and his reindeers.